From December 9th to 12th, the 2021 Guangzhou Design Week will be held as scheduled in Pazhou, Guangzhou. BC Luxury, the high-end brand operation platform of Gaoshi Group, has made a wonderful appearance with a brand with great design and personality-Lamborghini rock slab!
After 16 years of accumulation and precipitation, Guangzhou Design Week has developed into a platform with widespread influence in the design industry. It gathers various exhibition halls with MAX aesthetics and performs a The show was full of attractions and attracted the attention of many professional audiences and designers. In this design feast where there are many brands and strong players, BC Luxury makes a strong attack, showing off the style of a big name in every move.
In addition to the four-day wonderful exhibition, on December 11, BC Luxury also launched a series of activities of "Live Exhibition + WIDE Forum + Lamborghini Design Night" during the design week. This is an industry feast jointly created by BC Luxury and the design industry, media industry and partners, integrating live broadcast exhibitions, keynote speeches, celebrity sharing, forum exchanges, celebrity performances, and thanksgiving dinners!
"Exploring the Front Line" | Looking for the bright direction
The BC Luxury exhibition hall of Gaoshi Rock is located at 16C, Hall 16, Guangzhou Design Week. This is a single-building space located between Guangzhou Poly World Trade Expo Center and Guangzhou International Procurement Center, highlighting the unique status of its brand.
At 12 noon on the 11th, the "Exploring the Frontline" column jointly created by Tencent Home | Shell and Intelligent Manufacturing Alliance led Ceramic Information, China Ceramics Network, Huaxia Ceramics Network, More than 10 mainstream media including Ceramic World, Chinese Designer Network, Ceramic World, Building Materials World, Ceramics Network, China Ceramic Home Network, China Building Materials Network, etc. walked into the Gaoshi booth. Deng Qingle, deputy general manager of Gaoshi Stone Group, and Itali Wang Fengwei, general manager of Building Materials (Shenzhen) Co., Ltd., and Zhang Yingmei (YOYO), the host of Tencent Home | Shell, led everyone to visit the Gaoshi exhibition hall, admire the Lamborghini boss, and experience the Lamborghini slate spaceWild charm.
The first thing that catches your eye when you enter the showroom is a Lamborghini with a classic color scheme. The iconic scissor door and sharp lines demonstrate its unique and flamboyant charm. The exhibition hall continues to use Lamborghini's main color of black and gold. The application of time tunnel is fascinating. The combination of reality and reality on the scene, the interlacing of light and shadow, make people fully feel the overall spatial effect and charming experience created by Gaoshi.
As we all know, Gaoshi Group is a global integrated stone industry giant. BC Luxury is a high-end brand operation platform under the BC Luxury Group. It currently operates two brands of Lamborghini stone slabs and Itali stone slabs. It is the only officially authorized representative of Lamborghini stone slabs and Itali stone slabs in China. In this design week, BC Luxury brought its two major slate brands, Lamborghini slate and Itali slate, to the design week for the first time.
It is understood that Lamborghini slate products are mainly divided into four series: vitality, energy, high-end and simple luxury. The design inspiration of the Vitality series is based on the tire marks left under rapid speed and the color developed on the track that symbolizes the dream of speed; the Energy series is derived from the dynamic power of the hexagon; the design of the High-end series is based on the Lamborghini interior. Thick leather patterns, eye-catching fishbone taillights; simple luxury is based on the personalized customization of Lamborghini interior. Among them, the floor paving of the Lamborghini bus station is 6mm Lamborghini slate power slate.
Gao Ruoyu, general manager of Gaoshi Group, said in an on-site interview that Lamborghini slate and Italian slate are both originated from Italy, which is in line with young designers’ personalization and material preferences. Aesthetic needs. Despite experiencing various difficulties during the epidemic, the audience still came as scheduled, which is enough to prove the influence of Design Week and the two major brands.
Mr. Gao Ruoyu (left), general manager of Gaoshi Group, China Architectural Design and Research InstituteMr. Meng Jianguo (middle), the chief architect of the company, takes a photo with YOYO
During the live broadcast of the exhibition, Mr. Meng Jianguo, the chief architect of China Architectural Design Institute Co., Ltd., also visited the Gaoshi exhibition hall. He has high praise for the two major brands of Lamborghini slate and Itali slate, and believes that the products of both brands are very suitable for the aesthetics of modern young people. He also encouraged young designers to not forget their original aspirations, forge ahead, learn more about and experience various materials, and let design serve life.
WIDE Forum | Big speeches and wonderful sharing
At noon that day, the much-anticipated "50 Years of Design Forum" was held in the WIDE forum area of Hall 16 of Guangzhou Design Week!
Gao Zhonglin, chairman of Gaoshi Group, Li Xiulian, vice president of Gaoshi Group, Gao Ruoyu, general manager of Gaoshi Group, Wang Fengwei, general manager of Itali Building Materials (Shenzhen) Co., Ltd., Meng Jianguo, chief architect of China Architectural Design Institute Co., Ltd. Leading guests and dealer representatives include Cai Qianming, design director of Steve Leung Design Group Co., Ltd., Zhao Zongxiang, vice president of CCD Hong Kong Zhengzhong Design Office, He Juanbin, deputy general manager of J&A Jayne Design, Miss Chloe He of SITI B&T, Han Chaodong, general manager of Weifa Cabinets and other leaders , business representatives, designers and media representatives attended together.
Gao Ruoyu, General Manager of Gaoshi Group
At the event, Gao Ruoyu, general manager of Gaoshi Group, took the lead in sharing a speech on the theme of "The Power of Nature". Mr. Gao first introduced the development history of Gaoshi Group in the two major sectors of natural stone and artificial stone in the past 25 years, as well as the experience of related project cases. He believes that "personality" and "health" will be trends and directions that both the design and materials industries must pay attention to in the next 25 years. He said that today's young people are becoming more and more individual, and they are more willing to look like "luxury stones"quo;This increasingly scarce personalized material pays for it. In addition, in the post-epidemic era, people will pay more attention to the health of their home life, so Gaoshi Group has also launched antibacterial artificial stone products. Mr. Gao hopes that in the next 25 years, he hopes to innovate more classic projects together with the design circle, construction circle, and material circle, and make the world more beautiful together.
Tai Qianming, Design Director of Steve Leung Design Group Co., Ltd.
Following this, Mr. Cai Qianming, the design director of Steve Leung Design Group Co., Ltd., brought a wonderful design sharing to everyone. Director Cai first quoted the views of the famous architect Frank Lloyd Wright, "The design of buildings should achieve harmony between humans and the environment." Director Cai believes that being biophilic is a design attitude , is also an attitude towards life. Design cannot be separated from the environment and must grow together with nature. The concept of being biophilic has existed in China since ancient times. In the future, "incorporating natural elements into design to satisfy human beings' desire for nature" will become a development direction of modern architecture, and it should be a mainstream trend! Through the four aspects of "light", "green", "material" and "color", combined with famous modern design cases, Director Cai explained and analyzed how to discover design highlights and how to make design directly or indirectly contact with nature, and shared own experience and inspiration.
Teacher Zhao Zongxiang, Vice President of CCD Hong Kong Zheng Zhong Design Office
The theme shared by Mr. Zhao Zongxiang, Vice President of CCD Hong Kong Zhengzhong Design Office, is "Encounter, the Temperature of Details". He combined two design cases to share his experience with everyone, during which golden words came out frequently. "Those who truly control wealth know the value of quality of life. It is this fascination with artistic beauty that prompts people to further discover the essence of things and nature." Teacher Zhao Zongxiang believes that the quality of life is reflected in every detail. The various splicing of materials shows the charm of details. "Maintain the original intention, pursue the ultimate, and inject soul into things with patience." Combine space, design, craftsmanship and life to realize art andThe unity of technology and the exquisite interior space combine industrial texture and thoughtful thinking, giving a new definition to lifestyle. ”
He Juanbin, Vice President of J&A Design
The topic shared by J&A Vice President of Design He Juanbin is "Digital Business is Young". Teacher He brought an interpretation of the current mainstream trends and consumer spirit from the perspective of the future and trends. He pointed out that the object of design services is not Party A, but Party A’s customers (consumers, real customers). The consumption concept of the new generation of consumers comes from the environment in which they were born and the age in which they grew up. They no longer stick to the practical value of the product, but are more concerned about the fashion sense and topicality of the product; they may not necessarily care about how expensive it is, but they will definitely demand comfort and health. , what’s more important is “whether they like it or not, whether they are happy or not”; what attracts them is not necessarily the product, but they will definitely pay for some trendy and topical scenes. Teacher He said that designers should understand the main consumer groups of this era and make it clear who your design is for. Design should "solve problems", "create value" and "lead life" rather than beauty. It also depends on whether it is valuable and recognized by consumers; designers must always pay attention to the trends brought about by popular culture, consumer spirit and technological progress. The impact will come and gain insight into more possibilities in the future!
SITI B&T Italy Representative Ms. Chloe He
Chloe He, representative of SITI B&T Italy, shared "Technology Creates Beautiful Design" with everyone! Technology can allow art to reach new heights and become something tangible and tangible. Chloe He introduced how SITI B&T's green complete line of slate production equipment and processes enabled the highly designed Lamborghini slate products to be successfully launched.
Roundtable | Talking about the new future of design applications
Design is not art. It not only requires "appearance", but also involves considerations in many different dimensions and levels. About how design and materials collide and promote each other. How will technology, materials and design be combined in the future? Gao Ruoyu, general manager of Gaoshi Group, Cai Qianming, design director of Steve Leung Design Group Co., Ltd., and Zheng Zhongzhi of CCD Hong KongFive guests, Zhao Zongxiang, vice president of the Design Office, He Juanbin, vice president of J&A Jayne Design, and Han Chaodong, general manager of Weifa Cabinets, came to the stage and started a "imaginative" speculative dialogue about the future development of materials and design!
Full House | Lamborghini Design Night
Use design as the medium and witness with honor. It's fate to get together, and we have mutual acquaintance. That night, the Lamborghini Slate Night was full of guests and the stars were shining brightly. Designers offered sincere blessings, top five singer Xiao Kaiye of The Voice sang passionately, and a dinner event that brought together hot dance performances, food and music ignited the enthusiasm of the guests in the winter.
On this beautiful night, the guests were having a great time, drinking and drinking, and the warmth was endless. The Lamborghini Slate Night came to an end amidst everyone’s laughter. I sincerely hope that in 2022 and beyond, BC Luxury will get better and better!
