A brand and a new dealer created more than 3 million sales in less than a year. At that time, it became a sales legend in the local industry. Ouwang Ceramics also had a place in Dezhou, Shandong Province. .
The young brand made trouble and started an indissoluble bond with Ouwang Ceramics. In 2017, Mr. Ge, who had been engaged in the agricultural machinery industry, accidentally crossed over to the ceramic tile industry. At that time, although he did not understand the new industry, he always had an idea in his heart to find a young and energetic brand to cooperate with. After some investigation, Ouou Wang Ceramics has become Mr. Ge's best choice with its brand tone of "tasteful, choose Ouwang".
Since the cooperation started in 2017, Mr. Ge and Ouwang Tile have grown together in the 5 years of cooperation. In 5 years, the store has grown from the initial 100㎡ to the current 1000㎡. The solid foundation is the product quality of Ouwang Tile. , it is the product system of Ouwang Ceramics that helps develop, and it is the ultimate service of Ouwang Ceramics that wins people's hearts.
What kind of service can become the ultimate service? Mr. Ge said that a set of data can be used to share. As of now, 80% of the local sales of Ouwang ceramic tiles come from old customers and referrals from old customers. There is even a customer who has chosen Ouwang ceramic tiles for decoration of 7 houses. At the same time, 70% of new customers become old customers every year, which is also the most powerful competitiveness for Ouwang Ceramics to develop against the current market environment.
Mr. Ge said that the terminal market has changed a lot in the past two years. In response to the changes in the market, we must make changes. For example, customers have higher demand for the product itself, higher requirements for quality of life, and personalized home decoration. As demand increases, we have to upgrade product architecture, present product space, etc. to meet consumer needs. But what has not changed from the beginning to the end is our dedicated service.
What’s so good about the service? A customer once commented that our service is the most perverted she has ever encountered. Of course, this pervert is a compliment. The service summary of Ouwang Ceramics is that we will do whatever customers need, and we do it with heart and sincerity. From room measurement, design, budget, to flooring tracking, to annual customer return visits, etc., it seems to be the same as other brands, but it is different. Mr. Ge said that at the beginning of our design, we were not just trying to sell ceramic tiles to create an effect. Instead, we really consider the customer's perspective, such as how many people live in the family, and consider the space division for the customer; what kind of work the customer does, and give the customer a reference in terms of color, who cooks at home, and how tall they are, so as to confirm the kitchen The height of the cabinet, etc. Because of this, a customer once joked that buying a ceramic tile is really like checking the household registration, but it is precisely because of the original intention of checking the household registration., from customers to friends, from friends to old customers. Mr. Ge said that we treat every customer's home as our own and think from their perspective. Our intentions can really help customers avoid detours, avoid mistakes and rationalize value during the home decoration process.
In five years, Ouwang Ceramics has won the right to speak in the hearts of local consumers with its ultimate service. Now everyone mentions Ouwang not as an advertising slogan of "If you have taste, choose Ouwang", but as a good brick, Nice people and good service.
