China Ceramics Network News: On the morning of April 18, the 33rd Foshan (International) Ceramics and Sanitary Ware Expo (hereinafter referred to as "Foshan Ceramics Expo" Conference") grand opening at the Foshan International Convention and Exhibition Center in Guangdong, and the opening ceremony of the China Ceramics City Exhibition Hall and the China Ceramics Headquarters Exhibition Hall were simultaneously held. Representatives from the consulates of Cuba, Brazil, Senegal, and Singapore, Korea Trade and Investment Promotion Corporation, Tanzania Chinese Chamber of Commerce, and the European and American Chamber of Commerce and Industry, representatives from the investment community, government representatives, representatives from the consulates and chambers of commerce, representatives of domestic and foreign ceramic entrepreneurs, designers Nearly a thousand people attended the scene, including designers, exhibitor representatives, news media representatives, as well as representatives from China Light Industry Federation, China Ceramics Industry Association, China Building and Sanitary Ceramics Association, China Interior Decoration Association, Zibo, Fujian, Nan'an, Jinjiang, Jiajiang and other industry associations. , witness the opening of the 33rd Foshan Ceramics Expo!
▲ Foshan Ceramics Expo site
01
The four major modules are newly upgraded,
"Exhibition + Conference" promotes new development of the industry
The 33rd Foshan Ceramics Expo, with the theme of "Creation and Difference", aims to completely upgrade the four major modules of trending products, precise channels, hot activities and heart-warming services. A creative display area will be set up at the exhibition site, striving to create a differentiated "exhibition + exhibition" model to comprehensively promote and empower the growth and upgrading of architectural ceramics brands and enhance the overall experience of the exhibition. The difference is mainly reflected in theFour levels:
◆ The first aspect:
Publish trends and lead innovation. In the three major exhibition halls and more than 800 exhibiting companies, in addition to the large boards, thin boards, porcelain full-body tiles, new modern antiques, imitation stone, imitation wood and other products that have become popular in recent years, many functional products have also appeared this year. Tiles, such as foam insulation boards, far-infrared heating tiles, soft tiles, special size tiles, etc. At the same time, we will hold a series of new product release and trend sharing activities to guide companies to grasp the direction of innovation.
◆ Second aspect:
Precision marketing and channel fission. Based on the Foshan Ceramics Expo's 800,000+ database, we conduct point-to-point precise invitations and organize dealer purchasing groups, designer purchasing groups, real estate engineering purchasing groups, and international purchasing groups to allow exhibitors to accurately connect according to their own channel needs.
◆ The third aspect:
User thinking and special area creation. Creating value for users is the greatest empowerment for exhibitors. In order to meet the personalized procurement needs of buyers, this Foshan Ceramics Expo has set up a special shower room area in the China Ceramics City Exhibition Hall, an engineering product pavilion at the China Ceramics Headquarters, and a creative display area at the Foshan International Convention and Exhibition Center; At the same time, we will hold a catering space design experience conference on April 20 to customize space usage needs for users’ conscience.
◆ The fourth aspect:
Smart service, warm and convenient. This Foshan Ceramics Expo focuses on "exhibition", "viewing" and "eating"o;, the five major sectors of "living" and "transportation" will be optimized and improved to create "three modernization" services that are digital, experiential and intelligent.
▲ The opening ceremony of the three major exhibition halls
02
Government leadership,
Exhibitions help the industry grow
Zhang Xiang, Department of Circulation Industry Development, Ministry of Commerce:
Foshan has a long history of manufacturing and is well-known at home and abroad. As the pioneer of China's modern building ceramics industry, it leads China with its pioneering and innovative spirit and its best business philosophy and advanced technology. The building ceramics industry is moving towards internationalization, branding, intelligence and greening. Foshan Ceramics Expo is rooted in this fertile soil. After 17 years of growth, it has gradually embarked on a development path of "specialization, precision, innovation and uniqueness", becoming a unique platform for Foshan and even China to carry out trade cooperation with the world, becoming a connecting It serves as a window for domestic and overseas markets and promotes cooperation and exchanges, and shoulders the industry responsibility of leading China's ceramic industry to the world.
Zhang Bing, Deputy Secretary-General of Foshan Municipal People's Government:
In 2019, Foshan will continue to promote the high-quality development of the manufacturing industry and strive to cultivate two over one trillion advanced manufacturing industry clusters of equipment manufacturing and pan-home furnishing by 2020; as a carrier As an important exhibition in Foshan and even China's ceramics and sanitary ware industry, the Foshan Ceramics Expo has a profound exhibition foundation and successful exhibition experience. It is hoped that the Foshan Ceramics Expo will continue to use its professional experience, international vision and global layout. , enhance the international level of the exhibition, promote the development of ceramics and sanitary ware industries, and promote the vigorous development of our city's ceramic industry and exhibition industry.
Cao Hongbin, Member of the Standing Committee of the Chancheng District Committee and Executive Deputy District Chief, Foshan City:
Chancheng industry has made precise efforts in kinetic energy conversion and economic transformation. Through the construction of national regional brand agglomeration demonstration zones and the innovation of "Internet +" and "Design +" models, the ceramic industry has The reputation and competitiveness of the representative traditional advantageous industrial brands have been further improved; Foshan Ceramics Expo is a bright business card for Chancheng's industrial economy. It has been recognized by purchasers, dealers and professional buyers from all over the world. It is a good way to understand ceramics. The best platform for future fashion trends, looking for trade cooperation opportunities, and promoting the "Foshan Ceramics" brand to the world.
03
Association guidance,
Exhibitions help industry development and upgrading
Du Tonghe, member of the Standing Committee and Secretary-General of the Party Committee of China Light Industry Federation and Chairman of China Ceramics Industry Association:
We must conscientiously implement the spirit of the 19th National Congress, closely follow the national development strategy, use reform as a new driving force for the development of the ceramic industry, accelerate the transformation, upgrading and green development of the entire industry, and strive to build resources Energy-saving and environment-friendly ceramic industry; Foshan Ceramics Expo is an industry exhibition platform supported and built by the association. It is also an excellent stage for enterprises to develop markets, build brands and display products.
Xu Xiwu, Deputy Secretary-General of China Building and Sanitary Ceramics Association:
As an industry association, the China Building and Sanitary Ceramics Association grades product quality, builds and cultivates brands, and plays an active leading and demonstration role in promoting industry transformation, upgrading, and innovative development. As an industry platform exhibition focused on by the association, the Foshan Ceramics Expo is an important and sophisticated window for the industry to showcase "Chinese Ceramics" to the world, helping companies transform and develop, find new channels, and help the industry develop in a green, healthy, orderly and sound manner.
Tian Wanliang, Vice President of China Interior Decoration Association:
The rapid development of the complete decoration channel has attracted more and more excellent ceramic brands, and it is also more conducive to the industry's integration of resources, transformation and upgrading. As the most important part of home space, ceramic tiles have always been the focus of our association. We need top platforms like the Foshan Ceramics Expo to serve as leaders to lead the industry to further development. We also hope that more companies can use this platform to comprehensively improve their own standards and creativity.
04
Leadership guidance,
Grasp the new direction of exhibition upgrades
Zhou Jun, executive director and president of Foshan China Ceramics City Group Co., Ltd., introduced in detail the highlights, theme activities and special exhibition halls of this Foshan Ceramics Expo. Chairman Zhou believes that the 33rd Foshan Ceramics Expo has built a bridge for more than 2,000 ceramic companies in China with 169 countries and regions and nearly 800,000 professional visitors, and has become a global marketing channel for Chinese ceramic brands to expand. An important stage to demonstrate brand value and release the latest products. Although the main venues of Foshan Ceramics Expo are China Ceramics City, China Ceramics Headquarters and Foshan International Convention and Exhibition Center, Foshan Ceramics Expo drives the entire industry. Many ceramic companies held new product launches and dealer conferences during the Foshan Ceramics Expo. The extension of the Foshan Ceramics Expo was expanded to a surrounding market of nearly 2 million square meters.
In today's era of profound changes, only innovation can have a chance of survival. Foshan Ceramics Expo must stick to its original aspiration in innovation, set an industry benchmark, create an industry service platform, empower enterprises to change, and promote the healthy development of the industry!
Yu Min, executive vice president of Foshan China Ceramics City Group and general manager of the commercial operation center, mentioned that the development of the Ceramics Expo has never been smooth sailing along the way, but we have always been firm. Our original intention is to create our own global stage for China's outstanding ceramic companies and let the world's ceramics see China. She also said that over the past seventeen years, the buyer positioning of the Ceramics Expo has changed from being oriented towards international trade at the beginning to now being oriented towards overseas and Chinese markets, expanding global marketing channels for outstanding Chinese brands, demonstrating brand value and releasing the latest products. The most important stage; companies from more than a dozen important production areas across the country accompanied Tao BoIt has grown with the growth of the Fair, from being unknown to a household name; more than 2,500 outstanding centralized purchasing companies from all over the world and China's outstanding international trade companies are stationed in Foshan; China's ceramic industry is also booming with the Ceramics Expo being held year by year. With a new look, Foshan’s city, tourism, hotels, and restaurants will also be more outstanding because of the Ceramics Expo.
Gao Yuan, general manager of operations of China Ceramic City, said that in the future, Foshan Taobo will continue to export more new ideas and new models. According to Different exhibition hall positioning, product categories, enterprise scales, etc. create a Foshan Ceramics Expo that combines differentiated and themed exhibition halls to provide exhibitors and buyers with more accurate customization and matching services, and to connect with ceramics from China and around the world. Corporate brands work together to help domestic corporate brands go international and contribute to the development of China's building ceramics industry!
05
Seventeen years of spring plowing and autumn harvest, the 33rd session of the CPC is moving forward to build dreams
Drive development with innovation and lead the future with trends
After the leaders’ speeches, the officiating guests came to the stage to lead everyone to launch the 33rd Foshan Ceramics Expo. With everyone’s excitement and joy, the 33rd Foshan (International) Ceramics Expo And the Bathroom Expo and Trade Fair grandly opened!
2019 is a critical year for achieving the industry's "Thirteenth Five-Year Plan" development goals. The spirit of the 19th National Congress of the Communist Party of China has pointed out the direction for the development of the building ceramics industry and requires vigorously promoting the reform of the industry structure. Adjust and optimize layout; improve industry innovation awareness, capabilities and levels; vigorously increase R&D efforts in sustainable development of clean energy. After years of continuous exploration, Foshan Ceramics Expo, plays a role that cannot be ignored in promoting the development of the industry. We hope that through this platform, more brands can interact and communicate here, and help the entire industry move forward!
The 33rd Foshan Ceramics Expo
Grand Opening
Coordinates: Guangdong·Foshan China Ceramics City, China Ceramics Headquarters, Foshan International Convention and Exhibition Center Exhibition Hall
